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Sandra Marcus named CFO of Crantel, Inc.
Crantel Inc. has announced that it has chosen former Kentoch CFO, Sandra Marcus, to head its revamped financial element starting July 3.
Vice-president of public relations, Nick Tucker, said yesterday. "Ms. Marcus has had enormous success turning Kentoch into a highly profitable company, and we look forward to adding Sandra to our troubled company into the premier toy manufacturer of Scotland."
"Sandra Marcus has demonstrated her ability time and time again by increasing sales, revenue, and consumership." Tucker went on to say, "We are excited about working with Ms. Marcus and feel confident that she can provide the aid and inspiration needed to turn Crantel into a profitable company again."
Crantel, Inc. has experienced a number of successful years since its inception in 1984. Up until the late 1990s, the toy manufacturer was among the top 5 in all of Europe and had expanded toy lines into Asia and North America. Sales troubles began when a lawsuit emerged from a customer claiming that one of Crantel's most popular toys had nearly killed her 8-year-old son. The suit was settled, and the mother admitted that her son may have caused the accident himself. The public was not forgiving, however, and the company has since been significantly troubled from the negative publicity.
Sandra Marcus was able to bring Kentoch out of financial ruins after a similar public catastrophe in the late 80s and became a highly recognized and respected financial guru. Marcus left Kentoch in 2001 to host her own financial program on the World News Network. After she retired from the program in January, former CFO, John Thompson, retired from Crantel and actively pursued Marcus for the position.